We are looking for a candidate with a growth mindset and an entrepreneurial spirit to join our team as a Merchandising Excellence Manager. This role oversees the development and execution of North American market activation materials across brands, geographies and channels. The Merchandising Excellence Manager will partner with key internal and external stakeholders to translate brand plans to effective shopper marketing materials that drive successful activation and ensure we meet NAOU’s growth objectives.
What You’ll Do for Us
- Collaborate with cross-functional stakeholders, agencies and suppliers to develop strategic merchandising solutions that deliver best in class execution, build brand equity and drive commercial Picture of Success (i.e. ambient equipment, print POP, displays, racks, premiums).
- Provide subject matter expertise to suppliers and agencies to guide the creation of concepts through ideation, production and market activation.
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Steward and showcase merchandising solutions within key System routines to drive inspirational activation by bottler and customer teams.- Foster collaboration while driving complex decision making, working through differing points of view, and maintaining resilience to deliver results.
- Leverage system scale to deliver savings, innovation, consistency, quality and commercial execution excellence.
- Complete cost/benefit analysis of program elements against System objectives and steward results through post-program analysis.
- Manage program timelines and budgets effectively.
Qualification & Requirements
- Bachelor’s degree in Business, Marketing or related field
- 5 years of work experience leading marketing activations across geographies in a complex, global marketing environment.
- Experience in brand strategy and application across channels in local markets, as well as key consumption occasions, shopper messaging and methods of activation.
- Excellent communication and influencing skills (written and oral)
- Strong project / program management skills
Base Salary: $120,300 to $146,200
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, are offered.
What We Can Do For You
Challenging Work: Our unique global system offers constant opportunities to develop world-class skills and a truly international career.
Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter.
Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
Skills
Media Planning; Influencing; Sponsorships; Local Advertising; Shopper Marketing; Marketing Activation; Consumer Segmentation; Digital Media Strategy; Creative Briefs; Competitive Assessments; Marketing Strategies; SWOT Analysis; Brand Positioning; Social Media Strategies; Problem Solving; E-Marketing; Brand Architecture; Channel Management; Team Management
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.
